Blog
Did you know that 54% of American consumers struggle to find businesses because of unclear or broken signage? Your sign is more than just a one-and-done product; it's a silent salesperson working 24/7 to attract customers. A well-maintained sign reflects professionalism, builds brand recognition, and drives sales. Read more
Blog
Consumers today seek more than just a place to conduct transactions. They value personalized interactions and a welcoming environment. While online research proves to be the strongest method for gathering information, going to a retail branch of a bank also proves to be of equal importance when making financial decisions. Read more
Blog
Philadelphia Sign Company, part of the PSCO Sign Group, is proud to celebrate its 119th anniversary this year. Founded in 1905, PSCO has grown from a single storefront operation into a nationwide powerhouse, leaving its mark on the signage industry for over a century. Read more
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Embarking on a banking brand conversion, whether a refresh or an acquisition-driven expansion, can feel overwhelming to manage all the requirements for a successful conversion that meets industry regulations and your branding goals. Read more
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In today's competitive storefront landscape, grabbing attention and making a lasting impression is crucial for business success. Enter the unsung hero of branding: your signage program. Well-designed signage builds brand awareness and attracts customers. Read more
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If you have ever navigated a new space, such as a hospital or apartment complex, you rely on signage for a successful arrival to find your destination. January marks International Wayfinding Month, a time to acknowledge the crucial role clear signage plays in shaping user experience and business success. Read more
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The sign industry is booming with creativity, innovation, and rewarding careers. We're passionate about nurturing the next generation of signmakers and providing the ability to explore exciting opportunities like designing digital displays, mastering laser cutting, or bringing logos to life with expert lighting and fabrication. Read more
Blog
Your signage is one of the most important tools in your branding arsenal. It's often the first impression potential customers will have of your business, so it's crucial to make sure it's well-maintained and illuminated properly. Read more
Blog
In the spirit of World Kindness Day, on November 13th, the team at PSCO Kieffer came together to make a positive impact on the lives of local Sheboygan families in need. Through a heartfelt initiative, they collected a vast array of essential baby items for BabyCare, a local outreach organization. Read more