PSCO Sign Group Fuels Bojangles’ Expansion with Consistent Signage

Maintaining brand consistency across all locations is critical for the success of a rapidly expanding quick-service restaurant (QSR) chain like Bojangles. Bojangles understands that a strong brand presence, including impactful interior and exterior signage, is essential for creating a unified customer experience. Ensuring consistent signage across all locations is a top priority as they expand into new markets.

To achieve this, Bojangles sought a national signage partner with a proven track record of successful project delivery in the QSR industry. Through a thorough qualification process, they selected ID Associates, Inc., part of the PSCO Sign Group.

ID Associates assigned a dedicated project management team specializing in QSR implementation to the Bojangles account. The team began by reviewing Bojangles’ interior and exterior signage standards and quickly kicked off the signage for a store grand opening in South Carolina as an approved signage partner.

ID Associates manages the entire signage process for each new Bojangles location, from reviewing site-specific requirements and local codes to creating and obtaining approval for drawings. Their in-house fabrication capabilities and expert installation teams ensure that every sign meets Bojangles’ brand standards and is delivered on schedule.

By partnering with ID Associates, Bojangles ensures a consistent brand experience for its customers no matter which location they visit. ID Associates handles all aspects of signage, allowing the Bojangles team to focus on what they do best: serving up delicious chicken and biscuits with a smile.

ID Associates is proud to support Bojangles’ continued growth and is committed to providing innovative signage solutions designed for each site that enhances their brand identity and drive customer engagement for years to come.

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